Privacy Policy

1. Information We Collect

When you make a booking or create an account with Ashton Belmont, we may collect the following information:

• Full name
• Email address
• Mobile and/or telephone number
• Postal address
• Emergency contact details
• Preferred pickup location
• Accessibility or mobility requirements
• Dietary requirements (where relevant)
• Medical information you choose to provide
• Passenger names included within your booking
• Payment and booking history
• Marketing preferences (where you have chosen to receive updates)

We only collect information necessary to provide our services and fulfil your booking.

2. How We Use Your Information

We use your personal information to:

• Process and manage your booking
• Prepare passenger manifests for the coach operator
• Contact you regarding your booking or any changes to your journey
• Provide customer support
• Maintain your customer account for future bookings
• Process payments and refunds
• Comply with our legal and accounting obligations
• Send marketing communications where you have opted in

3. Keeping Your Information Secure

We take the security of your personal information seriously.

• Customer accounts are protected using secure authentication.
• Passwords are never stored in plain text and are encrypted using secure hashing.
• Payment card details are processed securely by our payment provider and are not stored by Ashton Belmont.
• Access to customer information is restricted to authorised Ashton Belmont personnel who require it to carry out their duties.

4. Sharing Your Information

We only share information where necessary to provide your booking.

This may include:

• Coach operators
• Attraction or venue operators (where applicable)
• Payment providers
• Professional advisers where legally required

We never sell or rent your personal information to third parties.

5. Data Retention

We keep booking records only for as long as necessary to:

• Provide our services
• Meet legal and accounting obligations
• Resolve disputes
• Protect our legitimate business interests

Where information is no longer required, it will be securely deleted.

6. Your Rights

Under UK data protection law, you have the right to:

• Access your personal information
• Correct inaccurate information
• Request deletion of your personal information where applicable
• Withdraw your consent to marketing communications
• Request a copy of the information we hold about you
• Object to certain processing where permitted by law

Some information may need to be retained where we have a legal obligation to do so.

7. Cookies

Our website may use cookies and similar technologies to improve website performance, remember your preferences and help us understand how our website is used.

Further information can be found in our Cookie Policy.

8. Contact Us

If you have any questions about this Privacy Policy or how we process your personal information, please contact us:

Email: sales@ashtonbelmont.co.uk

Website: https://ashtonbelmont.co.uk